Advanced analytics tools for measuring marketing effectiveness and ROI.
Adobe's enterprise demand-side platform for programmatic advertising, offering seamless integration with Adobe Experience Platform and advanced audience targeting. Compare pricing, features, and alternatives.
AI-powered data platform that enables media agencies to build audiences 150x faster and generate actionable campaign insights through conversational analytics.
Nielsen's enterprise consumer journey mapping platform that reveals up to 15,000 customer pathways across 30+ categories to optimize media touchpoint strategy and drive campaign performance.
AI-powered marketing mix modeling platform that optimizes $7.5B+ in marketing budgets globally, delivering 25% increases in incremental revenue through predictive analytics and scenario planning.
Advanced marketing mix modeling and incrementality testing platform.
Marketing mix modeling platform for measuring and optimizing media effectiveness.
Marketing mix modeling platform designed for modern growth teams.